Spice Global ventures into Gulf with launch of five handsets and one tablet in Dubai

Spice Global, makers of Spice mobile phones, is venturing into the Gulf market in bid to capture a bigger pie of the low-end sector.

“We want to take a market that is ignored in the region, like the low to mid-end sectors. We have no intention of taking on Samsung and iPhone,” Anand Krishnan, CEO of Spice Middle East, told Gulf News.

Spice will be launching five handsets with prices ranging from Dh79 to Dh1,200 and one tablet model in the UAE.

“Even though we are launching only one tablet in the UAE at the moment, we are not focusing more on that as the tablet market is very competitive,” Krishnan said.

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