Apple UAE offers iPhone 5s and iPhone 5c at Dh150 discount

Apple iPhone

04 Nov 2013

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But Customers will have to wait for 2 to 3 weeks to get deliveries of the hot-selling iPhone 5s

The much-awaited iPhone 5s and iPhone 5c made their UAE debut yesterday, and by the looks of it, they’re flying off retail shelves.

"Sales for the iPhone 5s have been strong. We're expecting to have enough stock to last for another few days but can't guarantee that all the colour and capacity combinations will be available throughout," Ashish Panjabi, COO, Jacky's Electronics, told Emirates 24|7.

With UAE residents among the world’s biggest smartphone buffs, that was perhaps expected. According to a recent study published by TNS, a custom market research organisation, smartphone ownership in the UAE outstrips the global average by more than 35 percentage points.

In a media statement this morning, TNS said that, according to its annual Mobile Life Study, 78 per cent of UAE residents own a smartphone compared to the global average of 42 per cent.

No wonder then that retailers don’t seem to have enough stock of the hot-selling iPhone 5s, especially the gold iPhone 5s, which is on track to become a global collector’s item given its overnight superstar status. "As of now our entire stock of the gold iPhone 5s is sold out and unlike the grey market, we didn't charge any premium for this. It sold at the normal [retail price] and came just in time for the Diwali gifting season," said Jacky's Panjabi.

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